In today's highly competitive Information Technology landscape, the only way for a company to survive and thrive is to identify a big enough, unaddressed customer need and build a software product that fills the market gap. The whole global Information Technology industry, in many decades, has evolved on a robust foundation of 1000s of small, medium, and large software products. These, in turn, have spawned innumerable software service companies who have built solutions using these products for end-user corporations of varying sizes.
Why should one outsource product development?
Well, it is about clarity of objectives. Typically, when a company (or an entrepreneur) – through experience and insight – spots a market opportunity, it aims to fulfill the customer's need with a new product and consequently generate revenues. Once the intention is serious, it needs to work on the product-market fit, the broad outline, and collate resources. There are two routes to product development. One is to develop the product in-house and invest time, energy, and managerial resources, which, in turn, may hinder ongoing projects.
The other more considered route is to outsource product development to a competent external vendor. This option allows the company to completely focus on marketing and operations of the new product. This ensures that all managerial resources are dedicated to executing the sales roadmap, fine-tuning the strategy to reach planned milestones, and above all, generating solid cash flow.
Sometimes, a hybrid approach involving both internal and external vendors may work the best. This approach gives optimal control and, at the same time, quicker go-to- market and cost benefits.
Why choose Webnish as the product development partner?
Webnish has over two decades of experience as an external development vendor. Having developed several software products for as many client companies, Webnish has a qualified understanding of user expectations, product-fit, appropriate development models, and the technologies necessary for execution.
Hence, Webnish is uniquely positioned to be a proven and reliable product development partner for clients. Webnish's expertise is a holistic mix of technical and managerial skills as detailed below.
Webnish's suite of product development strengths
Product Architecture
Webnish has the practiced ability to grasp the client's vision and goals, and design product architecture accordingly. The architecture must be scalable, secure, and future- proof.
UI/UX
How the end user interacts with the proposed product is central to its acceptance and success. UI/UX (User Interface/User Experience) demands specialized skills that lie at the intersection of technology, art, customer behavior, and empathy that Webnish has in abundance.
Product Continuity
Once a product is out in the market, it needs regular maintenance that includes software updates, optimization, security audits, and proactive actions based on customer usage and feedback. Webnish as the development partner doubles up on human and technical support from experts to ensure the smooth running of the product on end-user platforms.
Cost estimation
A software product's viability is closely tied to the cost of development and a successful model emerges only after years of experience. Based on the client's product development need, Webnish provides an accurate estimate of the total cost involved and the delivery schedule with full transparency.
Intellectual Property Ownership
As a development partner who is paid to deliver a product, Webnish provides complete IP ownership and product security to the client.
In conclusion
Webnish possesses the domain knowledge, skill diversity, experience profile, and risk alleviation awareness to ensure a highly successful product development outcome.